In this article, Rupert Scofield of FINCA International details a call for greater financial inclusion to spark a bottom-up approach to create more inclusive and sustainable markets. He notes, “To create lasting change, I have always held to the conviction that investment and financial prosperity must come from the bottom-up, not the top-down… While charity and redistribution should be part of the solution, many of us in this trade believe the real hope lies in market-based solutions.”