Impact investment gains from improving measures of success and failure

In this article, Billy Nauman covers the growth and evolution of the impact investing market and interviews Co-Founder and CEO of the Global Impact Investing Network, Amit Bouri. According to Bouri, since the term “impact investing” was coined in 2007, we have seen a significant increase in sophistication and standardization of impact measurement and management. Whereas in 2010 the majority of investors used their own measurement systems to track impact, Bouri underscores, “Now, almost all are aligning around a core group of impact measurement and management systems.”