Fueling the Momentum of Impact Investing

In this article, Jean Case discusses the momentum around impact investing and describes “three trends that will drive scale and take impact investing to the next level.” More specifically, Case comments on the rise of women and millennials as a driving force for the sector, demonstrates the need for a “fully formed, robust ecosystem driven by transparent data,” and underscores the significance of large scale investors. “Despite increasing participation in the sector, total capital deployed to impact investing represents a small fraction of the global economy. Just like the growth of venture capital, this movement won't become mainstream until some of the largest investor segments jump in.”