New funds are launching to meet the market demands of the newly emerging impact investing asset class. This article in the Vancouver Sun profiles one new fund.

"The idea, says Moore, is to pursue a 'double bottom line' - making money while improving the environment or providing some other positive impact to society.

"Impact investment is gaining visibility as an asset class. A recent report by J.P. Morgan and the Rockefeller Foundation says there are at least 1,000 such opportunities worldwide with an expected investment value of between $183 billion and $667 billion over the next decade."