On World Water Day 2017, The ImPact and CREO Syndicate released an action-oriented research report on impact investing for a water secure future, Water: An Impact Investing Primer for Family Offices and Foundations. The ImPact and CREO Syndicate demonstrate how families are uniquely positioned as catalysts and leaders in the water investments market. The universe of available water investments is nascent, creating opportunities for early movers motivated to create impact. The scale of the future opportunity set is commensurate with the need to address water challenges. This primer maps water investment opportunities and provides several inspiring examples of how families are actively investing to address local and global water challenges.